Executive coaching melds the science of leadership with the science of behavior change.

The transition required more than relocating therapeutic skills to a business setting. Psychotherapy lives in a healthcare model built to identify and repair dysfunction; coaching lives in a performance model, where the assumption isn't that something is wrong, but that something is interfering with even better performance. It's closer to working with elite athletes — the more accomplished the executive, the more coaching they seek, not because they're struggling, but because they want to perform at a higher level. Coaching sits in the middle of a continuum, somewhere between the pure advice of mentoring and the deeper techniques of psychotherapy. Making that shift meant letting go of familiar assumptions, familiar boundaries, and even familiar ways of understanding the person across from me — and ultimately finding the professional identity that fits me best.

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