July 14, 2025
Press

Charter Book Briefing: Blindspotting and the Power of Identity Shift

In Charter’s Book Briefing, senior reporter Michelle Peng offers a thoughtful overview of my new book Blindspotting, with a spotlight on one of the most actionable ideas in the framework: the identity blind spot.

Man looks at reflection in window

One of the most fixable blind spots might be hiding in how you see yourself at work.

As I describe in the book, an identity blind spot happens when there’s a misalignment between how you see yourself and what your role actually demands. It’s one of the most common—and most fixable—barriers to growth. When you shift how you see yourself, you shift how you behave. And when that happens, your impact—and your opportunities—can change dramatically.

Michelle shares a few practical prompts from the book that are especially useful for managers and coaches helping others grow into bigger roles.

Read the full article on Charter ›

Of the six types of blindspots in his framework—identity, motive, traits, emotion, intellect, and behavior—one of the easiest blindspots to address is an identity blindspot...

Photo of author Martin Dubin

Martin Dubin

Entrepreneur, Writer and Speaker

Martin Dubin is a clinical psychologist turned serial entrepreneur and trusted adviser to C-suite leaders and Silicon Valley founders. He’s built multimillion-dollar companies, led as CEO, and coached hundreds of senior executives at Fortune 500s and top venture-backed startups.

Learn More About Martin Dubin

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This groundbreaking book bridges psychology and executive coaching to help you uncover hidden patterns, break through limitations, and lead with greater clarity.

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